Leverage your strengths with Branding Leverage

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Create


To produce (something new, such as a work of art) by using your talents and imagination.

Creativity thinks up new things

Brand


The name, term, design, symbol, or any other feature that
identifies one seller's product distinct from those of other sellers.

We. Build. Brands.

Innovate


To do something in a new way;
to have new ideas about how something can be done

If Creativity thinks up new things, Innovation does new things. We are doers.

What Is Flitch

We build brands. We believe in leveraging your strengths. We help you find your strengths, then create a compelling, memorable brand identity based on them.

Flitch Visual Branding

Visual Branding

We don’t merely “create logos.” We help shape feelings and emotions with graphic designs and text. Your brand is made of several elements both tangible and intangible that combine together to form a message or a statement. Put simply, we help you make that statement. We learn your unique needs and convey your core message to the consumer.

Flitch Branding

Digital

The way you interact with consumers online is one of the single most important things for your brand. We have the website design and programming accumen to ensure your site runs flawlessly across both mobile and desktop platforms. We build scaleable, responsive websites for large ecommerce marketplaces, or simple informational sites. Each one is built with the user experience and your core message in mind.

Flitch Branding

Print

Designing for print formats requires a different approach than for digital mediums. We have great experience telling stories through printed collateral. We make sure that brand cohesion exists between both digital and print designs. We offer more than just print design. We can produce many printed items for you, saving you the hassle of finding another company to take the designs to.

View All Services

View all Services

Visual Branding

  • Brand Creation
  • Logo Design and Development
  • Identity Development
  • Brand Collateral

Digital

  • Website Design and Development
  • Responsive Web Design
  • E-Commerce
  • Support & Hosting
  • Photography

Print

  • Advertisements
  • Packaging
  • Signage
  • Apparel
  • Brochures, Business Cards, etc.

Our Work

CargoGlide

Objectives

When CargoGlide founder David McInturf came to us his business was just off the ground. He needed a visual identity for his new brand.

CargogGlide retractable beds are tough, durable and versatile. We built a logo to reflect those things using bold colors and simple geometric shapes in the custom font. The mark resembles a “CG” and also looks like a Cargoglide extending out of the bed of a pickup truck.

All other designs are a natural extension of the logo. One of the things we wanted to emphasize in the design is movement. They are the only one in their industry with 100% extension models. We used arrows and triangular shapes to represent this movement.

CargoGlide continues to work with us to improve their brand and create new graphics for their innovative products. This year they are projected to be the market leader in their field.

Website created with:

  • HTML
  • CSS3
  • PHP
  • JavaScript
  • WordPress

Business Card

Cargo Glide Business Card Cargo Glide Business Card Back

Magazine Advertisement

Cargo Glide Magazine Advertisement

SEMA 2013

Cargo Glide at SEMA
Cargo Glide at SEMA
Cargo Glide at SEMA
Cargo Glide at SEMA
Cargo Glide at SEMA

Flyer

Cargo Glide Flyer

Jumbo Trifold Brochure

Cargo Glide Jumbo Trifold Brochure Cargo Glide Jumbo Trifold Brochure

Retractable Tradeshow Banners

Cargo Glide Flyer
Cargo Glide Jumbo Trifold Brochure
Cargo Glide Jumbo Trifold Brochure
Brandin Iron Website Full Screen

Brandin' Iron Steakhouse

Objectives

The new owners came to us wanting a brand refresh. We used dark and light browns, and a punch of red to give it a great western steakhouse identity. We also used different textures to bring depth and charm to the menu and website designs.

We produced other branding collateral in the form of road signs, outdoor vinyl, business cards, menus, gift cards, and survey forms.

View the full website

Website created with:

  • HTML
  • CSS3
  • PHP
  • JavaScript

Business Card

Brandin Iron Business Card Brandin Iron Card Back

Magazine Advertisement

Bradin Iron Gift Card

Full Menu

Brandin' Iron Gift Card Brandin' Iron Gift Card
Cold Stone Mint Truffle Box

Cold Stone Chocolate

Objectives

Cold Stone Creamery entered the chocolate confections industry in 2013. We won the design bid to carry over their existing branding identity to their new chocolate line.

We were able to maintain their classic identity while making it more appropriate for chocolate bars and truffles. We created designs for packaging, boxes, displays and wrappers.

Cold Stone Chocolate can be found in select retailers around the world.

Bars Display Box

Cold Stone

10’ Vinyl Banner

Cold Stone

Truffle Bite Renders

Cold Stone Cold Stone

Chocolate bar wrapper designs

Cold Stone
Cold Stone
Cold Stone

Amber Lyn Chocolates

Objectives

Amber Lyn Chocolates approached us in 2009 with the challenge of rebranding their image. After many conversations with the owner and multiple design revisions, we settled on a visual identity for the brand that is sophisticated and elegant.

Their product packaging designs are distinctive and easily recognizable. We have done a broad range of design and printing projects with them in the past 4 years. We provided packaging graphics for nearly every new product that was introduced as well as marketing materials like brochures and point of purchase displays.

Their products are carried in regional Costcos and other fine retailers.

Bites Pouch Design & Rendering

Bites Peg Bag Design and Rendering

Chocolate bar wrapper designs

Bar Display

Trifold Brochure

Responsive Website

Objectives

Rhino Haulers wanted a brand identity that is rugged and reliable. Their product, The Rhino Hauler, is an intelligently designed piece of equipment that solves a real problem. Our focus on the website was to quickly present how it solves the problem and why someone would choose their product over a cheaper product. We wanted the user to be able to get a lot of important information about the product without having to read paragraph after paragraph of text.

The graphic design layout provides a fast moving presentation. It has a large image of the product with features detailed in a quick and clear way, then a video demo followed by several images showing some useful configurations for the hauler. At each scroll there is a new invitation to purchase. We accomplished a sleek industrial aesthetic for their CMS website.

View the full website

Website created with:

  • OpenCart
  • HTML5
  • CSS3
  • PHP
  • JavaScript

Responsive Website

Full Rhino Hualer Website Rhino Hauler website on iPad Rhino Hauler website on iPhone 5
LMNO
LMNO Logo

LMNO

Objectives

LMNO Clothing is a modern company with a unique, patent pending zipper design targeted toward hip teens and younger adults. Because the zipper is the key component to their apparel, we made it the prominent concept for the logo design. It was important we kept the logo in a one color design so it can be versatile and placed on any color or material. The logo can change to any color and be placed on any background and have the same powerful impact.

Mad about Movies

Mad About Movies

Objectives

This website was designed for a local movie critic that wanted to publish his own reviews, previews and online discussions. The design is dark and moody like a movie theater. It's easy to navigate and share reviews on social media. It's also very easy for him to update and add content for himself.

View the full website

Website created with:

  • WordPress
  • HTML
  • CSS3
  • PHP
Mulberry And Main

Mulberry And Main

Objectives

The three women at Mulberry and Main expressed to us that they wanted a minimalistic, high-end look for their logo and brand.

We came up with the mulberry leaf in a textured gold. We used a fashionable sans serif font with increased tracking. The logo is symmetrical to represent the balance in their interior designs.

The business cards were produced on a 16 pt stock adorned with rainbow gold foil in the Mulberry leaf as well as a foil stripe to carry the design over to the backside. It featured a silk coated finish for a nice matte look and smooth feel to the touch.

Business Cards

Mulberry & Main business cards.
Mullberry & Main business cards.

Inside the Robin's Nest

Objectives

Robin came to us looking for a logo and website. She previously had a blog on blogspot but wanted a more personal website. We helped establish her brand by creating her logo and website. We wanted a personal feel to the brand so we kept it fun and inviting. Her website is now a great place for her to showcase her work and let her followers know what's going on in her life. On her homepage, we had some fun with JavaScript and jQuery and created an interactive menu to grab people's attention.

View the full website

Website created with:

  • HTML
  • CSS3
  • PHP
  • JavaScript / jQuery
  • WordPress

Responsive Website

Inside the Robin's Nest Full Screen Erin Stewart Website tablet Erin Stewart Website phone
DG Film Co

DG Film Co

Objectives

DG Film Co. is a world renowned, full service production company. Demetrius had an outdated portfolio website that didn’t stand out from his other competitors. He needed a new website that embodied his company unique style and identity while showing off their quality TV, film, and commercial productions. We feature a full width looping video on the home page to showcase a sample of their work right up front with a video camera view finder screen overlaid to give it a unique look.

View the full website

Website created with:

  • WordPress
  • HTML5
  • CSS3
  • PHP
  • JavaScript

Responsive Website

Full DG Film Co Website DG Film co website on iPad DG Film Co on iPhone 5
Red Rock Bicycle T-Shirt Design

Red Rock Bicycle

Objectives

They commissioned us to create 10 T-shirt designs to feature in their store front. They wanted original graphics for the Tees that all followed the theme “I ride for me”. We gave them a variety of styles to choose from, whether it was 8-bit video game style to 80's retro and modern candy skulls. We were happy with the results and look forward to producing more in the future.

Red Rock Bicycle T-Shirt Designs

Red Rock Bicycle T-Shirt Design
Red Rock Bicycle T-Shirt Design
Red Rock Bicycle T-Shirt Design
Red Rock Bicycle T-Shirt Design
Red Rock Bicycle T-Shirt Design
Red Rock Bicycle T-Shirt Design
Western Arms and Ammo Logo

Western Arms and Ammo

Objectives

They approached us to create their brand several years ago when they were just getting started. Right away we wanted to give them an old 1800's western look for the logo in the use of fonts and composition. We couldn't be happier with how it turned out. The simple color scheme of black and gold really work well to convey this same image. We also provided branding collateral to go with the logo design. They've continued to grow just as their brand has.

Business Card

Western Arms and Ammo Front of Business Card Western Arms and Ammo Back of Business Card

Sticker

Sticker for Western Arms and Ammo
Hillock Sports Website Banner

Hillock Sports

Objectives

Hillock Sports needed a strong way to communicate their quality products and low prices to coaches and teams around Utah. We decided to design a series of half fold printed mailing piece for each season’s main sport they wanted to advertise. We pulled out key apparel items and paired them with bold type statements and strong photography. Along with each printed mailer, we designed a corresponding web banner to advertise on their website.

Hillock Sports Mailer

Full DG Film Co Website

ANS Fitness Website

ANS Fitness

Objectives

We were there from the very beginning with this fitness and nutrition company. We developed not only their company logo but several logos for various products that they manufacture and sell. We've designed packaging, labels, business cards, trade show displays and much more to enhance their visual brand. We've also built their online store where they sell their products. All of it is designed to appeal to consumers in the health and fitness world.

View the full website

Website created with:

  • HTML
  • CSS3
  • PHP
  • JavaScript
  • OpenCart

Liquiform Bottle

ANS Liquiform Label on Botle

Liquiform Label

ANS Liquiform Label

DVS Raw Bottles

DVS Raw Label on Bottles

DVS Raw Label

DVS Raw Label
Bryce Canyon

Bryce Canyon 1/2 Marathon & 5K

Objectives

We had the privilege to work with the race organizers for the Bryce Canyon Marathon to create a consistent brand that they can use each year. We've put it on billboards, medals, T-shirts and more. The branding emphasizes the beauty of the region for all of those who participate each year.

Medals

Volunteer Medal Finisher Medal

Billboard

T-Shirts

Who is Flitch

We are a small group of creative individuals dedicated to our craft. We love to have fun, but the one thing we are serious about is our work.

Jake Albrecht, Owner/Graphic Designer
Short Bio     

I’ve been interested in design and how things work for as long as I can remember. When I was young I used to build elaborate designs with Legos and create my own “universes” that they resided in. Now I have kids of my own and I enjoy helping them build with their own Legos. The desire to create new and interesting things is still just as alive today as it ever has been.

I’ve never stopped trying to fine tune my craft and I’m always perusing tutorials and researching new and interesting ways to design. With nearly a decade of design and online marketing experience, I’ve learned how to build brands.

In my personal life I love sports, video games and music. I enjoy being in the outdoors and especially when I get to go hunting with my dad and brothers. I enjoy spending time with my wife, three sons and daughter. Family time is the best time.

Jake Albrecht

King of Flitch (AKA Owner)

Top Skills

  • Illustrator
  • Photoshop
  • InDesign
  • Graphic Design
  • Logo Design
  • Visual Branding
  • Brand Identity
  • Brand Collateral
Jaimie Hayes, Web Developer
Short Bio     

I grew up in Enterprise, UT, and up until my senior year was more into sports than anything computer related. I had no idea what I wanted to do after High School until I took a Web Development class just to see what it was like. One semester of it, and I was hooked.

I went to Dixie State University thinking I wanted to go into Visual Technology, but after taking a few CS and IT courses I wasn’t so sure. So I decided to do them all and received my Bachelor’s in Computer Technology. Although I program in mainly in HTML, CSS, JavaScript, and PHP, I’m always eager to learn something new. I love the feeling of trying something new, struggling through, and finishing with something I can be proud of.

When I’m not on a computer, I enjoy reading, shopping, and pretty much anything outdoors. I also love being with friends and family.

Jaimie Hayes

The Code Queen

Top Skills

  • HTML5
  • CSS3
  • PHP
  • JavaScript / jQuery
  • Database (SQL)
  • Responsive Website
  • Wordpress
  • Opencart
Ashley Lapinski, Designer
Short Bio     

I grew up in southeast Michigan where my days were spent on the lake or out finding adventure. I discovered my love for photography at an early age and my aspiration for design followed shortly there after. It wasn't until studying at Lawrence Technological University that I realized my true passion for everything print and layout design and my intrigue for anything digital.

Throughout my education, I received an understanding of strong conceptual standards and was challenged to focus on innovative designs that push the boundaries of safe practice. I strive to expand upon what I have learned and will always continue to grow as a designer. Working with others and being able to make people happy through my design is what I enjoy most about this practice.

When I am not working, I enjoy being outdoors, hiking, camping, fishing, or just being on a lake. You will most likely find me sporting a pair of cowboy boots and listening to old country-western music. I grew up with a large family so making time to spend with them is also a must.

Ashley Lapinski

Graphic Designer

Top Skills

  • InDesign
  • Illustrator
  • Photoshop
  • Print Collateral
  • Layout Design
  • Graphic Design
  • Photography
  • Conceptual Thinking

Where Is Flitch

We are graphic designers, web developers and brand creators located in beautiful St. George, Utah. Our office is at 911 East 700 South in St. George, Utah across from the St. George Medical Park. From our quaint Southern Utah office we’ve been able to serve businesses just like yours from all over the nation. Give us a call and see what Flitch can do for you. 435-652-4020

Why Flitch

We’d love to tell you that we are great at everything. That wouldn’t be the truth. The truth is, we love creating and building brands and we ARE great at that.

“Jake has more creative talent in his little finger than I possess in my whole body. Jake is incredibly talented at logo creation, layouts, and graphics in general. I have been working with Jake for many years for several businesses and will continue to seek his services for many more.”

Todd Purcell, Sewing Center of Southern Utah

I initially decided to work with Flitch Creative because I thought they had great design work in their portfolio. They are always there to talk when I have questions. We introduce new products and improvements to existing products all of the time and it's nice to be able to tell them what I need done and they just do it. They helped us put together our SEMA booth for the last two years with great success.

David McInturf, Cargoglide

I've worked with Flitch Creative from their beginning and with Jake even longer than that. One thing that I love is that I know I can call over there at 4:50 p.m. on a Friday and they will still answer the phone. Whenever I'm in a bind and need something done quickly, they always come through for me. Sometimes I bring them rare M&M flavors to try when I stop by to work on something. It's always a friendly atmosphere at Flitch.

Heather Purcell, Superior Threads

No matter who I've worked with at Flitch Creative, they've always been clean, friendly, and respectful of my time. They are easy to talk to and understand what it is that I need from them. They do a good job of managing their time with my projects and seem genuinely interested in getting them done when they say they will. The office has a pleasant atmosphere and Jake’s Pandora playlist is really great!

Doug Klein, Serial Entrepreneur

WHO SHOULD WORK WITH FLITCH

If you thought we’d say everyone you’d be wrong. You should know us after reading this page. Now we want to know you.

We welcome these clients

We welcome these clients

  • You have a big idea and you want it perfect before it goes to market
  • You expect results from the people you hire.
  • You want an expert to handle the visual “feel” of your business or product.
  • You are willing to invest in your brand right now for future prosperity.
  • You care about what people think of your company.
  • You are willing to think outside-of-the-box with us.
  • You enjoy working with fun people.
  • You are enthusiastic about your product or service.
Sorry, but no thanks

Sorry, but no thanks

  • You have to control every aspect of the visual branding project.
  • You think graphic designers are just tools like a screwdriver and not a source of knowledge and expertise.
  • You don’t see the value in investing in your brand.
  • You are ornery. Sorry, we don’t do well with ornery people.
  • You are a cheap skate. Greatness takes time and money.
  • You aren’t willing to work with us to accomplish the goals we set together.
  • You love Comic Sans and Papyrus fonts.